"Nobody wants to do 6 to 8 in the morning, but since Will did it, I've been able to use 'the Will Oldham time slot' as an incentive to get other performers to do it." "When I asked Will Oldham if he would do the event a few years ago, he not only agreed to travel from Louisville on his own dime, but he said, 'Give me the time slot nobody wants,' " Whinna says. Whinna credits Will Oldham, a k a Bonnie "Prince" Billy, for helping her recruit artists for those difficult time slots. The cash is generated by performers who donate their time and sometimes are asked to perform at odd hours during the round-the-clock event, often to only a handful of diehards or curiosity-seekers. Those letters are answered with gifts that can tangibly turn around a family's fortunes. Those were the letters that broke my heart the most." These are people who have no support on earth taking a random shot. What would it take for a grown-up to write a letter to Santa to ask for help? It's not casual want. "The reality is that these letters are usually from heads of household with nowhere to turn. Letters to Santa might bring to mind a school exercise, "like writing a letter to Santa asking for a new GI Joe or Barbie doll," says Albini, who spends most of the year engineering punk-rock records at his North Side studio or recording and playing with his band Shellac.
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